Product Marketing Manager, ANZ

Auckland, North Island, New Zealand · Marketing expand job description ↓


Who is EROAD?

EROAD is a global leader in road charging, compliance and regulatory telematics services. Our mission is to bravely solve complex transportation problems across the global landscape by delivering intuitive solutions to help our customers, government agencies and stakeholders succeed. EROAD introduced the world's first nationwide electronic road user charging system in New Zealand in 2009. The company is headquartered in Auckland, with offices in Portland, Oregon and is listed on the New Zealand Exchange (NZX).

We have a rapidly growing customer base throughout New Zealand and Australia and are looking for a best-in-class product marketer to help us take our products to market.

Who are you?

  • You have relevant experience from the transportation, IoT or fleet tracking industries and a track record of launching products and generating messaging and tools to help us achieve record sales
  • You’re a great communicator and thrive in a collaborative environment as part of a global team
  • You like to be on the winning team supporting the creation of amazing products, and you enjoy seeing these products make a big impact in the way our customers run their businesses
  • You know how to get things done both as an individual contributor and as part of a cross-functional team
  • You are focused on results and coming up with innovative, imaginative ways to achieve them.

The Role

  • Be the expert on the segments of the transportation market and know who our customers are, how they buy and their buying criteria
  • Create buyer personas and document pain points, use cases, and how we help our customers solve problems and achieve ROI
  • Understand and support our sales channels; train them on the problems we solve for our buyers and users; develop internal tools and external collateral and teach them how and when to use it.
  • Work with Product Management to maintain our competitive radar screen to help us steer our product roadmap and positioning
  • Plan the launches of net-new products and releases of existing products, and manage the cross-functional implementation of the plan.
  • Act as a thought leader for the organization, communicating our vision internally and externally through presentations, published documents, blog pieces and social networks.


What are we looking for?

  • Five or more years of product marketing experience with at least two years in a market-facing role
  • A thorough understanding of the transportation market and technology trends that affect EROAD and its customers
  • High proficiency in Microsoft Office applications, productivity tools like Asana, networking sites. Experience with digital marketing tools and principles considered valuable
  • Ability to plan product launches and manage cross-functional teams that are implementing them
  • Must be an excellent writer and a strong speaker and presenter, comfortable in front of large groups and senior leaders
  • Excellent people and management skills to interact with staff, colleagues, cross-functional teams and third parties. Team player!
  • Bachelor’s degree in business or marketing.



This is an excellent opportunity to take on a pivotal role in one of New Zealand’s fastest growing high-tech companies. EROAD offers a competitive salary and benefits, excellent career development opportunities, and a fun, fast-paced work environment.

We ensure you have the tools, technology and training to do your best work, and offer flexible work hours to help ensure a healthy work/life balance.

But don’t take our word for it – see what other EROADers have to say about working here.

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Are you legally able to work in New Zealand?
As part of our recruitment process we conduct references. These will be taken at the final stage of the process, and we will discuss this with you prior to your referees being contacted. We can confirm that all references will be treated confidentially. Do you consent to EROAD contacting your references?
Have you had an injury or medical condition caused by gradual process, disease or infection for example hearing loss, sensitivity to chemicals, repetitive strain or back injuries that may be aggravated or further contributed to by the tasks of this job?
Do you have any existing health issues that would affect your ability to travel?
Have you had any court convictions in the last seven years? Please note, all EROAD employees are required to complete a NZ police check.
Are you currently waiting the hearing of any charges in a civil or criminal court of law?
Have you previously been employed by EROAD?
Do you know anyone employed at EROAD?
Have you previously had a restraint of trade?
DECLARATION - I declare the above information in this application form and in my CV that I have provided, is to the best of my knowledge, correct and I understand that if any false information is given or material facts suppressed I may not be accepted, or if I am employed I may be dismissed. I also understand that any false information given to my medical history with regards to gradual process, disease or infection can result in my loss of entitlement for any compensation from ACC.